Shaped Pouch (Custom Die-Cut)
Product Features
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Fully customizable shapes： animals, bottle shape, cartoon characters, fruit silhouette, round/heart/star shape, etc.
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Premium branding effect — instantly grabs consumer attention on shelves
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Excellent barrier properties — protects flavor, fragrance, and freshness of contents
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Flexible filling options — suitable for solids, liquids, powders, gels
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Functional options available：
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Child-resistant zipper
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Recloseable zip lock
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One-way degassing valve (for food/gas-sensitive items)
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Tear notch and hang hole
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Spout for beverages and liquids
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Multiple finishing options： matte varnish / gloss / metallic / spot UV / holographic
Product Description
Shaped pouches provide a striking shelf-presence and instantly differentiate your brand from ordinary packaging. With customizable silhouettes, premium printing, and functional add-ons like spouts or child-resistant zippers, this packaging format is ideal for brand-driven products targeting young consumers, premium retail channels, and innovative product launches.
These custom die-cut flexible pouches combine eye-catching appearance with high-barrier protection, ensuring extended product shelf life while enhancing consumer engagement. Suitable for snacks, beverages, cosmetics, and various FMCG categories .
Specifications
| Item | Description |
|---|---|
| Size | Fully customized, from snack-size to large pouches |
| Shape Options | Die-cut custom shapes (creative outline) |
| Thickness | 60–200 microns |
| Structure | PET/PE, PET/AL/PE, BOPP/VMPET/PE, Kraft/PET/PE, EVOH high-barrier |
| Printing | Up to 10 colors, rotogravure / digital printing |
| Sealing | Heat-seal, three-side-seal, stand-up bottom |
| Optional | Window, zipper, valve, spout, handle |
Suitable for:
✔ Kids snacks • Chocolate • Candy • Gummies
✔ Pet food & treats
✔ Cosmetic sachets & personal care items
✔ Energy drink / jelly / juice
✔ Promotional product launches
Materials & Structure Options
Shaped pouches can be specified with a range of laminate structures depending on barrier and environmental requirements:
Common laminate builds
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PET / AL / PE — high barrier, moisture & oxygen protection (best for coffee, sensitive foods)
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PET / NY / PE — puncture resistant, suitable for heavy/rough products
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MOPP / PET / PE — cost-effective printability with moderate barrier
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Kraft / VMPET / RCPP — natural look with barrier & heat sealability (eco-style option)
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PET / PE (recyclable mono-PP or mono-PE structures) — where recycling streams accept mono films
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Packaging, MOQ, Lead Time & Logistics
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MOQ: Typically 10,000 – 50,000 pcs for fully custom die-cut pouches (depends on complexity & tooling). Smaller runs possible with digital/short-run options.
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Tooling: Custom die tooling or mold charges apply (one-time fee).
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Lead time: 4–8 weeks (artwork confirmation, tooling & production) — rush options may be available.
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Packing: Bulk in cartons, dividers and protective film on top; custom carton prints available.
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